The mission of Éduc’alcool is central to understanding the unique approach of this organization in the Quebec landscape of alcohol consumption prevention.

Its main goal is to inform, equip, and sensitize the population to responsible alcohol consumption. Éduc’alcool commits not only to educating individuals about the risks associated with excessive drinking but also to promoting moderate and conscious consumption.

Through its vision, Éduc’alcool positions itself as the preferred partner of organizations, policymakers, and the general public eager to adopt a responsible attitude towards alcohol. Thanks to its credibility and agility, the organization successfully mobilizes partners around educational campaigns that are tailored and impactful. As a pioneer in the field of alcohol consumption awareness, it is recognized for its expertise and significant contribution to reducing risky behaviors related to alcohol in Quebec.

The values of Éduc’alcool, such as respect, integrity, benevolence, and rigor, guide its actions and messages. By treating individuals with respect and disseminating clear information based on scientific data, Éduc’alcool seeks to encourage an awareness of one’s own relationship with alcohol, with the ultimate goal of promoting collective well-being and thoughtful consumption.

The objectives of Éduc’alcool, focused on information, sensitization, and guidance towards responsible behaviors, reflect its commitment to actively contributing to the health and safety of the Quebec population regarding alcohol consumption.